The Inspiration Behind Desert Rose Financial Services
At Desert Rose Financial Services, our inspiration stems from a deep-rooted desire to empower small business owners with the financial acumen necessary to thrive in today's competitive landscape. With over a decade of experience working in and alongside large corporations, we recognized a crucial gap: the need for expert financial guidance tailored specifically to small businesses.
Our founder's journey led to a profound realization - that supporting the world we want to live in means sharing our hard-earned expertise with passionate entrepreneurs who pour their hearts into their craft. You may be someone who can host the most breathtaking outdoor event, or craft the most delectable pizzas, or spend hours unearthing unique antiques, but although you possess the skills to create amazing products and experiences, you may need help transforming your passion into a sustainable, lifelong business.
At Desert Rose Financial Services, we want to bridge this gap with you. We understand that mastering financial management can be the defining factor between a business that survives and one that flourishes. Our mission is to equip small business owners with the tools, knowledge, and strategies they need to not only sustain their dreams but to build thriving enterprises that support themselves, their families, and their communities for years to come.
We are particularly passionate about collaborating with small business owners who are often underserved or overlooked. This includes, but is not limited to, female and LGBTQ+ entrepreneurs who bring unique perspectives and strengths to the business world. Our goal is to create a supportive environment where everyone feels valued and empowered to achieve their full potential. By working together, we can build a community that celebrates inclusivity, creativity, and success.
Join us in our commitment to nurturing the entrepreneurial spirit and fostering a world where passion meets profitability. Let's turn your dream into a lasting legacy.
Meet Your Financial Expert
Lindsey Morse, CPA
Lindsey Morse is the founder and owner of Desert Rose Bookkeeping Services. With a strong background in accounting and a passion for helping local businesses thrive, Lindsey brings extensive experience and expertise to her clients.
Education and Credentials
Lindsey is a licensed Certified Public Accountant (CPA) and holds a Master's degree in Accounting from the University of Southern California. Her academic excellence and professional certification underscore her commitment to maintaining high standards in financial management.
Professional Experience
Lindsey began her career with close to seven years at Ernst & Young (EY), gaining valuable exposure to a large number of industries. She then spent four years leading the Technical Accounting and Reporting team at a mid-size company. As her desire to work more closely with her community grew, Desert Rose Financial Services was born.
Personal Life
Lindsey currently lives in Arizona with her wife and two dogs, but she has lived in various parts of the U.S. including Massachusetts, Colorado, Washington D.C., and California. She has a deep passion for the outdoors, and can often be found camping, hiking or enjoying a bike ride. Lindsey also enjoys gardening, cooking meals with her family, and baking sourdough.
